Identity & Life Transitions
- Career changes and professional transitions
- Immigration and cultural adaptation
- Leadership and new responsibilities
- Relationship transitions
- Questions of identity, purpose, and belonging
Mentoring & Coaching


Hey there! I'm Evgeniya Salomatina.
Originally from Russia, I lived in Brazil before building my life in Canada. Today, I work with people from around the world.
As a sociologist and Marketing Director, I've spent years understanding how people think, communicate, make decisions, and navigate change.
I believe every person already has the ability to make meaningful decisions.
Sometimes we simply need the right conversation to uncover them.


Why do I feel stuck?


My work combines strategic thinking with meaningful conversations.
I don't believe in generic advice or motivational speeches. Instead, I ask thoughtful questions, challenge assumptions, and help you discover solutions that genuinely fit your personality, values, and life.
I work with your current state rather than forcing the conversation to follow a fixed agenda. If a more important question emerges during the session, we can change direction and explore it.
Every session is practical. Every session ends with greater clarity and concrete next steps.
One-on-One Coaching Session
Around 60-minutes
Online or In-person in Montreal

This package helps you maintain momentum, reflect on your progress, and make meaningful changes between sessions.
Therapy often focuses on understanding and treating mental health conditions or processing the past. Coaching focuses on the present and future, helping you gain clarity, resolve challenges, and move forward with practical action. Coaching is not a replacement for psychological or psychiatric care.
Anything that matters to you.
People commonly come to discuss career decisions, relationships, family dynamics, confidence, motivation, difficult conversations, emotional challenges, life transitions, and personal goals.
Simply come with an open mind and a glass of water.
You don't need to prepare perfect answers or know exactly what you want to say. We'll work together to understand your situation and build a clear direction.
Not at all.
Many people book a session thinking they want to discuss one topic, but during our conversation we discover that another issue is actually at the root of the situation.
I don't follow a rigid agenda. I work with your current state and what feels most important in the moment.
My role is to help you focus on what will create the most meaningful progress, wherever that leads.
That's completely normal.
I work with your current state. If we discover that another topic is more important, we'll follow it.
The different areas of our lives are connected, so gaining clarity in one often creates positive changes in others.

Book a session to brainstorm your strategy, positioning, product marketing, or market expansion plans.